AI Automations for GTM Teams

We build the tools your team actually needs.

Not a strategy deck. Not a 6-month implementation. Working AI automations and custom vibe-coded apps — built by people who understand pipeline, not just prompts.

ICP
Input
AI
Enrich
Score
Model
CRM
Route
Brief
Trigger
LLM
Draft
Edit
Review
CMS
Publish
Web
Monitor
AI
Digest
Slk
Deliver
$2k
Audit · 5 days
48hr
First prototype
Yours
Full IP transfer
GTM
Native expertise
$2,000
Demand AI Audit · Fixed fee · 5 business days
48 hrs
Average time to first working prototype
You own it
Full IP transfer on payment · No lock-in
The Gap We Fill

Two options exist.
Neither one is right.

Generic Automation Agencies

Spend 8 hours explaining what "top of funnel" means
Build technically correct flows that break the moment HubSpot updates
Have no opinion on your ICP, your messaging, or your funnel logic
Hand you an n8n diagram and disappear
Price engagements for enterprise, even when your team is 6 people

What You Actually Need

A builder who already understands demand gen, content ops, and pipeline math
AI tools scoped to the specific jobs your team is actually doing
Fast builds — prototype in days, not sprints
Transparent pricing with clear deliverables from day one
The ability to own, edit, and extend everything we build you
What We Offer

Four ways we work together

01

Demand AI Audit

We map your current GTM stack, identify the highest-ROI automation opportunities, and hand you a prioritized build roadmap. Includes one stakeholder interview, written findings, and a sequenced build roadmap you own outright — whether you continue with us or not.

Stack Mapping Gap Analysis Build Roadmap
$2,000 · Fixed fee · Delivered in 5 business days
Not included: implementation, tool licensing, multi-team or enterprise-wide assessments.
02

GTM Automation Builds

End-to-end automation builds for marketing and sales workflows — lead enrichment, content ops pipelines, competitive intel, nurture logic, attribution reporting. Structured across sequential phases: discovery, design, build, test, and handoff. No phase begins until prior deliverables are signed off.

Make / n8n / Zapier HubSpot / Salesforce Claude / OpenAI APIs
Starting at $5,000 · Fixed scope, fixed price per phase
Not included: custom UI development, CRM/MAP licensing, integrations outside agreed scope, post-handoff maintenance.
03

Vibe-Coded GTM Tools

Custom-built AI-powered apps your team actually opens. Persona generators, campaign brief builders, ICP scoring tools, content graders, competitive positioning dashboards — purpose-built for your workflow, not repurposed SaaS. Scoped and built across defined phases with written sign-off between each.

React / Next.js Claude API Airtable / Notion APIs
Starting at $7,500 · Includes 30 days post-launch support
Not included: ERP/CRM deep integration, user auth systems, hosting costs, feature dev beyond scope.
04

Demand AI Retainer

Your embedded AI build partner. Monthly sprint cycles: we prioritize, build, iterate, and maintain automations and tools as your GTM motion evolves. Each sprint starts with a written scope and ends with documented deliverables. Includes dedicated Slack access and a monthly strategy review.

Monthly Sprint Cycles Slack Access Ongoing Maintenance
From $6,000/month · 3-month minimum · Scope defined per sprint
Not included: platform licensing, integrations outside sprint scope, dedicated PM tooling (we use Linear; you get full visibility).
Use Cases

Specific things we actually build

ICP Research Automation
Pulls from LinkedIn, Clearbit, and your CRM to auto-generate enriched account profiles, firmographic summaries, and conversation starters — delivered straight to your sales rep before the first call.
MakeClearbitClaude APIHubSpot
Demand Gen / Sales Enablement
Content Ops Pipeline
Automates the full content workflow: brief generation from keyword clusters, AI-assisted first drafts routed to editors, SEO scoring, publishing to CMS, and performance tracking — all triggered from a single Airtable form.
n8nAirtableOpenAIWebflow API
Content Marketing
Competitive Intelligence Digest
Monitors competitor websites, G2 reviews, job postings, and press releases weekly. Synthesizes changes into a structured briefing delivered to Slack — categorized by product, pricing, messaging, and hiring signals.
FirecrawlClaude APIn8nSlack
Product Marketing
Campaign Brief Builder
A custom vibe-coded web app: input campaign objective, target segment, and available assets — get a complete brief including messaging hierarchy, channel strategy, and success metrics. Built to your brand voice.
ReactClaude APIVercel
Campaign Management
Lead Scoring & Routing Automation
Enriches inbound leads in real time, scores against your ICP criteria using AI, and routes to the right rep with a pre-written outreach email and context card — before the lead goes cold.
ZapierApolloOpenAISalesforce
Marketing Ops
Event & Field Marketing ROI Tracker
Connects event attendance data to pipeline attribution — automatically creates follow-up sequences, tags contacts, logs activity in CRM, and generates a post-event ROI report for leadership before Monday morning.
MakeHubSpotGoogle SheetsClaude API
Field Marketing
How It Works

Phase-gated delivery.
No surprises.

Every engagement runs in defined phases. No phase begins until the prior deliverables are reviewed and signed off in writing. Scope changes require a written change order — no verbal agreements, no email promises.

01

Discovery & Alignment

Stakeholder interview, stack review, and acceptance criteria definition. For new clients, this is the Demand AI Audit ($2,000). For targeted builds, it's the first billable phase of your project. We don't start designing until we agree on what success looks like — in writing.

Deliverable: Written findings + signed acceptance criteria
02

Design & Scope Lock

Workflow architecture, tooling confirmation, role-based access requirements, and a fixed-price build proposal. You see the full design before a single automation runs. Scope changes after sign-off require a written change order.

Deliverable: Workflow diagram + fixed-price proposal
03

Build & Test

We build against the agreed spec, run observational evaluations, and incorporate your team's feedback before final delivery. You participate in user acceptance testing within 5 business days of test delivery. We don't mark a phase complete until you sign off.

Deliverable: Live system + test documentation
04

Handoff & Documentation

Full source code or scenario files, operator-level documentation, and a Loom walkthrough for every system. IP transfers to you on final payment for that phase. We retain no license to your work product.

Deliverable: Full handoff package + IP transfer
Payment Terms

Net 15 from invoice date, per phase upon sign-off. All fees in USD. Either party may terminate with 10 business days' written notice — you're invoiced for hours worked in the active phase, and IP for paid phases transfers on final payment.

Technical Stack

Tools we actually use

Automation Platforms

Make (Integromat)Workflow orchestration
n8nSelf-hosted / open source
ZapierSaaS integration layer

AI / LLM Layer

Claude API (Anthropic)Analysis + generation
OpenAI APIEmbeddings + completion
Perplexity APIReal-time research
FirecrawlWeb data extraction

CRM + Marketing Stack

HubSpotCRM + marketing automation
SalesforceCRM + sales ops
Marketo / PardotMAP integration
Apollo / ClearbitData enrichment

Data + Storage

AirtableStructured data / CMS
Google Sheets APIReporting layer
Notion APIKnowledge base integration

Frontend + App Layer

React / Next.jsVibe-coded tools
VercelDeployment
Tailwind CSSUI styling

Collaboration + Delivery

SlackClient communication
LinearSprint tracking
LoomAsync walkthroughs
Why Not a Dev Shop

GTM expertise is the whole point

🎯

We Know What "Pipeline" Means

We've run demand gen programs, built attribution models, and shipped content ops workflows. When you say "our MQL-to-SQL conversion is broken," we don't need a glossary. We already know where to look.

Speed Is the Whole Game

A 6-month AI project is a strategy exercise. We ship working automations in days. The goal is a live system in front of your team fast enough that iteration actually happens — not requirements documented for a quarter.

🔓

You Own Everything

No proprietary platforms. No recurring licensing to us. Every workflow, every app, every line of code is fully documented and handed off. You can edit it, extend it, or hand it to another developer. That's the only acceptable exit.

What Clients Say

Built for GTM teams.
Verified by them.

"We'd talked about automating our content brief process for two years. They scoped it Monday, had a working prototype Thursday, and we were using it in production within two weeks."
VP of Content
Series B B2B SaaS Company
"What made the difference was that they already understood our ICP scoring logic. I didn't have to explain what mattered — they already knew and built the enrichment flow around our actual criteria."
Head of Marketing Operations
Growth-stage fintech company
"The competitive intel digest replaced a manual process that took our PMM team four hours every Friday. Now it runs every Sunday night and lands in Slack before the week starts."
Director of Product Marketing
Enterprise SaaS platform
"Other agencies quoted us $40K and six months. This was scoped clearly, priced fairly, and live in three weeks. We've since added two more automations on retainer."
CMO
Professional services firm
FAQ

Common questions, straight answers

Do I need a technical team to maintain what you build?
+
No. We build everything with operator-level documentation and record a Loom walkthrough for every system. Platforms like Make, Zapier, and Airtable are designed for non-developers to maintain. For custom-coded apps, we include a 30-day support window. If you want ongoing maintenance, our retainer covers that.
What makes you different from a standard automation freelancer?
+
Domain expertise in GTM. A freelancer can build a Zapier flow, but they'll ask you to explain what lead scoring is, why pipeline stages matter, and what your nurture logic should be. We already know. That cuts scoping time in half, reduces back-and-forth, and means the thing we build actually fits your motion — not a generic template with your logo on it.
How is "vibe-coded" different from standard software development?
+
Vibe-coding uses AI-assisted development to build functional, purposeful tools faster than traditional cycles — without the overhead of a full engineering team. The output is real, working software. The difference is speed and scope: we build tools purpose-fit for your GTM workflow in weeks, not quarters.
What if I'm not sure what I need yet?
+
Start with the Demand AI Audit ($2,000). We map your stack, identify where your team loses the most time to manual work, and give you a prioritized list of automation opportunities with rough build costs. You own the roadmap whether you continue working with us or not.
Do you work with teams using Salesforce, HubSpot, or other CRMs?
+
Yes. We have active experience integrating with HubSpot, Salesforce, Marketo, and Pardot — and we understand the structural differences between them. We're CRM-agnostic and start by understanding your system before recommending an approach.
What does "you own it" actually mean in practice?
+
Every workflow, app, and integration we build is fully transferred to you at handoff. No proprietary platforms. No recurring fees for access to your own tools. For automation platforms like Make or n8n, you own the scenario files. For vibe-coded apps, you get full source code, repo access, and deployment credentials.

Ready to ship something real?

Start with a Demand AI Audit or book a 30-minute no-cost discovery call to talk through where automation would move the needle for your team.

Book a Demand AI Audit — $2,000 Free 30-min Discovery Call →